The Product and Marketing team at Arzum Elektrikli Ev Aletleri focuses on developing and promoting innovative electric home appliances to enhance consumer convenience. The team collaborates on product design, manages product lifecycles, and creates marketing strategies to boost brand awareness domestically and internationally. Their efforts include digital marketing, market research, and leveraging customer feedback to optimize product offerings, aiming to maintain Arzum's status as a leading and preferred brand in the industry.