Catherine Rau Ayers

Director, North America Brand And Account Marketing at ASICS

Catherine Rau Ayers has a diverse work experience spanning several companies. Catherine Rau began their career as a Buyer for the Los Angeles Dodgers from 1997 to 2004. Catherine Rau then worked at Under Armour from 2005 to 2016, holding roles such as Manager of Assortment Planning and Manager of Visual Merchandising. In 2010, they became the Director of Account Marketing at Under Armour, a position they held until 2016. Ayers joined ASICS Corporation in 2019 as the Director of North America Brand and Account Marketing. Catherine Rau also worked at ASICS America Corporation, starting in 2018 as the Head of Trade Marketing, and later became the Senior Director of Marketing for North America. Overall, Ayers has extensive experience in marketing and merchandising roles in the sports industry.

Catherine Rau Ayers earned their Bachelor's degree in Psychology from the University of Southern California in 1997.

Links

Previous companies

Under Armour logo