Gabriel Yap

Regional Marketing Director at ASICS

Gabriel Yap has several years of experience in marketing, particularly in the sporting goods industry. Gabriel most recently worked as the Regional Marketing Director for ASICS Corporation starting in 2018. Before that, they held senior positions at PUMA Group, including Senior Head of Marketing for the Southeast Asia region and Head of Marketing for Singapore, Malaysia, and Vietnam. Gabriel also worked for PUMA Singapore/Malaysia as the Head of Marketing, where they were responsible for planning and executing integrated marketing communication plans, managing budgets, and collaborating with media agencies. Prior to their time at PUMA, Gabriel worked as a Marketing Manager for the same region at Wingtai Asia, where they were involved in event management, advertising, and public relations activities. Earlier in their career, Gabriel worked as a Senior Product Marketing Executive at Robert Bosch, where they managed marketing communication programs and organized events for the Blaupunkt brand. Overall, Gabriel has demonstrated expertise in developing and implementing marketing strategies, managing budgets, and collaborating with various stakeholders to enhance brand image and achieve marketing objectives.

Gabriel Yap completed their education in a chronological manner. Gabriel first attended River Valley High from 1991 to 1994 and obtained their 'O' Levels degree. Then, from 1995 to 1996, they studied at Raffles Institution and completed their 'A' Levels degree. Lastly, Gabriel attended Nanyang Technological University Singapore from 1999 to 2002, where they pursued a degree in Business Studies with a focus on Marketing.

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