Henry West

Henry West is an experienced content strategist and writer with a robust background in marketing and communications, currently serving at ASICS Corporation since July 2019. Responsibilities include establishing direction for seasonal highlight imagery and videos while previously directing content production to enhance social media engagement. Henry's earlier roles include freelance content writing for GOAT Group and content writing for Nice Kicks, focusing on product stories and SEO-friendly content creation. With a career that began in marketing and communications at various companies, including Mitchell & Ness and ASICS America, Henry has developed strong skills in crafting optimized copy, managing social media strategies, and collaborating with industry influencers. Henry holds a degree in Interdisciplinary Arts, Communication and Media Studies from the University of Washington.