Kimberly Calicchio, MBA, is an experienced market research professional with a strong background in project management and marketing within the pharmaceutical and healthcare sectors. Currently serving as Market Research Project Manager/Consultant at the Asthma and Allergy Foundation of America since 2016, Kimberly oversees client-facing market research initiatives to align with strategic goals. Previous roles include Director of Market Research at Merck & Co., Inc., where Kimberly directed research to enhance corporate reputation and branding, and various marketing positions at IMS Health and other firms, showcasing expertise in product development, strategic marketing, and client consultancy. Kimberly holds an MBA in Pharmaceutical Marketing and Management from Saint Joseph's University and a Bachelor's Degree in Economics from The Wharton School.