Astral Brands
Alexandra (Izmirlian) Christie is a seasoned professional in product development and creative operations, currently serving as Manager of New Product Development and Creative Packaging Brand Manager at Astral Brands since October 2020. With a proven track record of managing product launches and collaborating with cross-functional teams, Alexandra oversees project timelines and liaises with external suppliers to ensure timely execution. Previous experience includes roles at ALEX AND ANI as Project Coordinator, where Alexandra coordinated projects across various departments and implemented inventory management systems, and internships at PSE Agency, Bankers Realty Corp., and Continental Capital Funding, highlighting strong skills in marketing, client relations, and event coordination. Alexandra holds a Bachelor of Science degree in Business from Providence College School of Business.
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Astral Brands
From makeup to skincare to skin health, Astral’s family of brands makes every day a little bit easier—and better—for women and men around the globe. With innovative and transformative products, we redefine the face of beauty. We embrace diversity and develop products to meet the needs of a global marketplace. Our success is the result of entrepreneurial spirit, pushing the boundaries, and knowing that our commitment to the customer is more than skin deep. GUIDING PRINCIPLES • Allocate resources wisely, always asking, “Is the investment worth the return?” • Hold ourselves accountable, realizing every employee has an impact • Coach one another, helping team members find their fastball • Think big; be an innovator and a creator • Take chances; learn from your mistakes • Agree to disagree, but never be disagreeable • Treat every day as if it were opening day • Never, ever give up • We are four brands, but one family PÜR, Aloette, COSMEDIX and butter LONDON