Cesar Alberto Casallas Alaguna

Cesar Alberto Casallas Alaguna is an experienced marketing professional currently serving as an Account Executive at Asylum Marketing since November 2021, managing brands such as Wella Company Latam and P&G México. Prior to this role, Cesar held positions as a Digital Account Executive at APPLE TREE, where strategic digital content and social media visual renewal projects were executed for Gerdau Diaco and Cyrgo. Earlier experience includes serving as a Junior Project Manager at Grupo Babel, contributing to Asobancaria's campaigns, and working as a Marketing Analyst at ICELL S.A. and TN Colombia Tecnología, focusing on market analysis and strategies for postpaid services. Cesar began a career in marketing as a Junior Account Executive at EML Publicidad y Mercadeo Healthcare and holds a degree in Advertising and Marketing from Fundación Universitaria Los Libertadores.