ATB Financial
Michelle Headrick is an accomplished marketing and communications professional with extensive experience across various sectors. Currently serving as the Director of Marketing and Communications for ATB Wealth at ATB Financial since November 2022, Michelle previously held the position of Director of Marketing and Communications at FBC, where responsibilities included leading the marketing department and collaborating with sales for lead generation. Prior roles at BDC included Regional Director of Strategy and Communications for the Prairies Region, where strategic plan development and execution were key responsibilities. Michelle's career also includes significant tenures at Pfizer Canada Inc., progressing through various positions from Sales Representative to Regional Marketing Manager, and a foundational role as Manager of Operations for the Saskatchewan Breast Cancer Study. Michelle holds an MBA from the University of Saskatchewan and has pursued further education in digital marketing strategy and business strategy.
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ATB Financial
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ATB Financial is Alberta's largest and most innovative financial institution ($48.5B in assets).