Michael Forstberg

Michael Forstberg is an experienced digital sales professional currently serving as Digital Sales Director at Atea Danmark since February 2023, overseeing a 250 million DKK business and contributing to eCommerce sales strategies. Previously, Forstberg held various leadership roles, including Head of eCommerce at DSV, where responsibilities included launching an international marketplace platform, and running a consultancy focused on optimizing digital customer experiences. Forstberg has also been Commercial Director at NMP, Chief Commercial Officer at ID2ME A/S, and has extensive experience in direct sales and marketing across organizations such as BOXER A/S and Bonnier Publications A/S. An educational background in marketing includes an MSc from London South Bank University and a BSc from the University of Surrey.