Atlanta Convention & Visitors Bureau
Sheretha Bell has over 19 years of experience in various roles related to brand management, marketing, and sales. Sheretha began their career at Atlanta Convention & Visitors Bureau in 2000, where they worked their way up to Vice President, Brand. In this role, they were responsible for spearheading the brand and marketing strategy for the organization, establishing brand guidelines, and ensuring consistency across all channels and touchpoints. Prior to this, they served as the Director of Creative & Content, where they successfully led a complete rebranding initiative with limited resources and played a key role in shaping the organization's marketing plan. Sheretha also held positions as Senior Manager, Manager, and Assistant Manager in Sales & Marketing Services at Atlanta Convention & Visitors Bureau, demonstrating their expertise in this area. Additionally, in 2019, they founded their own consulting company, SB & Co., where they serve as the Chief Brand Officer, providing brand identity and strategy services to small businesses, startups, and non-profits. Sheretha is a customer-centric strategist, storyteller, and leader who excels in developing impactful brand identities.
Sheretha Bell attended Spelman College from 1996 to 2000, where they obtained a Bachelor of Arts (BA) degree in English. In addition to their bachelor's degree, they have also obtained two certifications. In July 2020, they received a Post-Crisis Leadership Certificate from USF Corporate Training and Professional Education. Furthermore, in May 2021, they obtained a Diversity, Equity and Inclusion in the Workplace Certificate from the same institution.
Atlanta Convention & Visitors Bureau
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Atlanta. On A Different Level. This vibrant metropolis, steeped in artistry and roots with culturally diverse food, entertainment for every curiosity, game-changing developments and Southern charm, is sure to elevate your meetings, conventions and events beyond expectations. Atlanta is a diverse city that continues to create one-of-a-kind experiences for attendees and redefines meeting options for planners with its ever-evolving infrastructure. One of the premier meeting destinations in the world, our convention center package sets us apart. Georgia World Congress Center is a LEED Gold-certified convention center that continues to evolve the city’s hospitality industry with each transformation to the downtown convention campus. With its expansion to nearly 1.5 million square feet of contiguous meeting space, it is now the largest combined convention, sports and entertainment campus in North America. Throughout the city lies a collection of charismatic, in-town neighborhoods: Downtown, Midtown and Buckhead. These walkable, vibrant meeting districts are fit for any style, each celebrated for a unique culture of revived hot spots, historic landmarks, retail districts, fresh markets and authentic restaurants that satisfy every craving. The city’s hotels range from boutique to full-service and everything in between. It’s an urban playground full of culture, state-of-the-art professional sports venues and world-renowned attractions, all just a short distance from meeting and event venues. The Atlanta Convention & Visitors Bureau team is the heart, soul and energy of our destination. With signature Southern hospitality, our primary focus is ensuring we provide comprehensive services, cutting-edge technologies and strategic partnerships that help you execute unforgettable experiences for your meeting, convention or event attendees. We have it all, so expect to find the unexpected on your visit to the ATL. Planning your next event begins at DiscoverAtlanta.com.