Allard Jansen is a seasoned digital marketing professional with extensive experience in various roles, including Digital Marketing Specialist and Lead positions at companies such as AtlasEdge, Jan van der Leek B.V., and RevalidatiePlanners. Since 2016, Jansen has provided consulting services at AJ Online Marketing, focusing on digital strategy, marketing, and web analytics. Jansen's expertise includes improving marketing data structures, conducting data analysis, and creating insightful dashboards from key performance indicators. With an academic background that includes a Master’s degree in Business Process and IT Management from Open Universiteit, along with various professional development courses, Jansen also served as a guest lecturer on data-driven online marketing at Hogeschool Inholland.
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