Atresmedia
Itziar Paniagua is a Business Development and Project Manager at ATRESMEDIA, with extensive experience since March 2004 in licensing and business development, focusing on creating and launching derivative products across various sectors, as well as developing new products and business models. Prior experience includes a role at Asociación de Comerciantes de Iturrama in Pamplona, where responsibilities involved member recruitment and loyalty programs. Itziar Paniagua also contributed to web development research at Universidad de Navarra. Academic qualifications include a Master's in Audiovisual Management from EAE Business School, an MBA in Television Business Management from Universidad Pontificia de Salamanca, and a Bachelor's degree in Advertising and Public Relations from the University of Navarra.
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Atresmedia
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Atresmedia Corporacion de Medios de Comunicacion SA, formerly Antena 3 de Television SA, is a Spain-based company primarily engaged in the television (TV) broadcasting. The Company's activities are divided into three business segments: Television, which specializes in TV broadcasting through its network of channels, such as Antena 3, Neox, Nova, Atresseries and LaSexta; Radio, which focuses on radio broadcasting through a number of radio stations, including Onda Cero, Europa FM and Melodia FM, and Others, which offers advertising services, production of motion pictures and TV movies, as well as development of promotional events, among others. The Company transmits programs in Spain, Colombia, Mexico and the United States, among others.