Lauren Carnighan Short

Lauren Carnighan Short is a seasoned professional with extensive experience in sales and strategic enterprise roles across various industries. Currently serving as the Director of Travel and Hospitality for New Verticals at Attentive since September 2021, Lauren specializes in strategic enterprise sales and advocates for innovative business-to-consumer communication through SMS-first software. Previous roles include Director of Strategic Enterprise Sales at Aspire, where engagement with major brands like L'Oreal and Samsung was facilitated through influencer marketing. Lauren also held sales leadership positions at Soludos and Trina Turk, along with foundational sales experience at Lacoste and Christie's. Lauren earned a Bachelor of Arts in Print Journalism from East Carolina University.