Lucie Pontiere

Lucie Pontiere is a seasoned professional with diverse experience in sales, marketing, and management within the retail and hospitality sectors. As a co-founder of Choc' Alpin since February 2022, Lucie has played a pivotal role in the development of the brand. Currently working part-time as a Sales Advisor for Aubade Paris since August 2021, Lucie previously served as Assistant Store Manager for LIVY, where responsibilities included opening the brand's first shop in Switzerland. Lucie's earlier roles include an international sales and marketing internship at Entremont, a marketing communications coordinator position at Es Saadi Gardens & Resort, and sales advisor roles at both Princesse tam.tam and BNP Paribas. Academically, Lucie earned a Master’s degree in Business Administration and Management from NEOMA Business School and an MBA from Tulane University.