Aurora Marketing Consultancy
Gemma Sandford (Wharton) is a seasoned marketing and communications professional with extensive experience across various sectors, including health, charity, and technology. Currently a Marketing and Communications Consultant at Marketing by Aurora LTD since April 2023, Gemma previously held the role of VP of Marketing for Verbio, overseeing marketing and communications across EMEA, LATAM, and North America. Gemma’s earlier tenure at G2 Speech spanned nearly a decade, culminating in a Director position where responsibilities included strategic planning and stakeholder engagement. Prior experience also includes roles in communications management at Leeds and York Partnership NHS Foundation Trust and the Leeds Partnerships NHS Foundation Trust, along with diverse positions in the airline and hospitality industries. Gemma holds a BA Honours degree in Media Communications and PR from the University of Lincoln and several additional qualifications in leadership and management.
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Aurora Marketing Consultancy
🌟 Marketing, Communications and Engagement Leadership Guidance and Support Working closely with teams and executive boards to define goals, vision and strategy. Covering all aspects of Marketing and Communications, developing Marketing and Communications Strategy, multi-channel marketing plans and building brand awareness. Delivering results. 🛠 Marketing Audit & Plan In-depth review of all marketing and communications activities. Creation of Marketing Activity Plan with recommendations and improvements to deliver results. ✍️ Content Strategy & Writing Creating a targeted, tailored content strategy plan which consists of compelling, professional copy that brings a business to life. 🏦 Events & Exhibitions Management Providing expert event management support for in-person or online events, webinars and trade show exhibitions. Ensuring you benefit from optimal return. Global event management support from concept to delivery. 💻 Digital Marketing Working with businesses to build their online presence. Creating digital strategies that span all marketing channels. 🌎 Experienced in providing international marketing expertise across EMEA, North America and LATAM. Delivering strong, sustainable results. Core services: marketing leadership, marketing strategy and planning, branding, digital marketing, social media, exhibitions and events, innovative content development, budget planning, stakeholder engagement and internal communications.