Laura Higginson

Laura Higginson is an experienced marketing professional with a strong background in developing and executing marketing campaigns within the events and training sectors. Currently serving as Marketing Manager and previously as Marketing Campaigns Manager at AusIMM since October 2017, Laura has been instrumental in enhancing the organization’s global presence through customer-centric campaigns and high-quality content marketing. Laura also held roles as Senior Coordinator of Marketing and Communications and Marketing Coordinator, where responsibilities included setting marketing strategies and managing social media initiatives. Prior to AusIMM, Laura worked as Marketing and Business Development Coordinator at the Master Builders Association of Victoria, focusing on training delivery for clients. Laura holds a Diploma in Graphic Design from Billy Blue College of Design and a Bachelor of Business in Marketing from Swinburne University of Technology.