Veiko Karu

Veiko Karu currently serves as a Member of the Board at Auto Bassadone Suomi and has held the position of Head of Baltic Retail Operations at Bassadone Automotive Group since May 2021. Additionally, Veiko Karu is the CEO and a Member of the Management Board at Auto Bassadone Baltic, leading operations for a multibrand car dealership representing various automotive brands. With entrepreneurial experience as the Owner of Salt'sUp, a gourmet salt startup focused on export, Veiko Karu also held multiple management roles at Elke Grupp, including CEO, Development Director, and Member of the Management Board, overseeing automotive activities across the Baltics. Academic qualifications include a Master's degree in Strategic Leadership from the University of Tartu, a Bachelor of Arts in Corporate Governance from Tallinn University of Technology, and higher education in Economics from Tallinn School of Economics.