Ilona S.

Ilona S. is a Customer Journey Analyst at AUTO1 Group since August 2023, focusing on optimizing the user journey of WKDA through collaboration with Marketing and Product teams. Prior to this role, Ilona held positions at Natural Intelligence, including Product Optimization Manager and Marketing Data Analyst, where responsibilities included data analysis, A/B testing, and creating custom dashboards in Google Data Studio and Tableau. Ilona also served as an Organizational Development Consultant and Research Assistant at Bar-Ilan University, contributing to literature reviews and data analysis. Earlier experience includes a leadership role as Chairperson of the Psychology Department Student Council and administrative support at EL AL Israel Airlines, emphasizing crisis management and customer service. Ilona S. holds a Bachelor's degree in Psychology from Bar-Ilan University.