Alice Taronna

Alice Taronna currently serves as the Communication and Media Manager at AUTOGUIDOVIE, contributing to the company's vision of reshaping mobility and enhancing community value since January 2020. Previously, Alice held various roles at British American Tobacco from June 2012 to December 2018, including Digital & CRM Manager, where responsibilities included CRM management, social media activation, and marketing automation. Other positions at British American Tobacco involved consumer engagement and brand strategy management. Prior experience includes a temporary position as Corporate Marketing Intelligence Manager at Samsung Electronics Italia and several internships in marketing roles at companies such as Campari, Ferrero International SA, and RCS Mediagroup. Alice's educational background includes a master's degree in marketing from Università Bocconi and an exchange program in economics and management from Aston University.