Gavin W.

Vice President Digital Experience And Marketing Technology at Avalara

Gavin W. is a seasoned marketing executive with extensive experience in digital marketing and demand generation across prominent technology companies. Currently serving as Vice President of Digital Experience and Marketing Technology at Avalara, Gavin leads a team of 130, focusing on transforming the company's online presence and marketing technology infrastructure. Previous roles include Head of Demand Marketing at Stripe, where Gavin significantly expanded the demand generation team and established key marketing strategies, and Director of B2B Digital Marketing and Demand Generation at T-Mobile, where impactful multi-channel campaigns were executed. Gavin's prior experience at Amazon and Microsoft involved diverse roles that shaped significant marketing strategies and operational frameworks. Gavin co-founded Mint Group, leading it to success in web application and content management, and holds a Post Graduate Diploma in Management and a Bachelor of Arts from the University of the Witwatersrand.

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