Dave Panek

Dave has nearly 30 years of experience in the tech sector as a marketing executive, product marketing leader, and solutions consultant. Since the early 2000s, Dave has taken particular interest in the advent of product marketing and its influence on developing product/market fit, go-to-market alignment, sales enablement acceleration, and the evolution of content marketing on the buying process.

His domain experience has led him to deep expertise in the MarTech and AdTech industries, including marketing management, marketing analytics, AI (predictive marketing), omnichannel marketing, digital media, and data platform management. As the Global VP of Product Marketing for Epsilon, he led go-to-market and portfolio marketing growth for their data, media, and marketing solutions. Previously, he was SVP of Marketing at Aprimo, where he led their rebirth as a platform with updated branding, go-to-market, and a new content and messaging strategy with the tagline of “Streamlining the Chaos of Marketing.” He has also held product marketing leadership roles at Teradata, IBM, and Oracle as well as high-growth tech startups.