Pragati Arora

Pragati Arora currently serves as Assistant Manager- Segment Development at Avery Dennison, with a track record of successfully launching innovative label categories and leading initiatives that significantly enhance revenue and market leadership. Pragati has orchestrated high-impact projects including a label theft mitigation strategy for a major retailer, resulting in substantial sales growth, and has contributed to product viability through comprehensive market analysis and cross-functional collaboration. Prior experience includes founding the Environment Cell at the University Business School, conducting economic research at the Reserve Bank of India, and optimizing social media strategies for Forks & Knives. Pragati holds an MBA in International Business from the University Business School and a Bachelor of Computer Applications from DR Virendra Swarup Institute of Computer Studies.