Pavel Matveev

Pavel Matveev currently serves as an Influencer Marketing Manager at Aviasales, focusing on implementing advertising campaigns with bloggers and opinion leaders, media planning, and competitor analytics. Previously, Pavel worked as a Media Project Manager at Okko, where responsibilities included developing reputation management strategies, conducting media planning, and leading advertising campaigns. Additionally, Pavel held the position of Head of Social Media Customer Service at Okko, where team management and training were key roles. Early experience includes working as a Social Media Customer Service Specialist at Yandex and a Content Moderator at VK. Pavel is pursuing a Bachelor’s degree in Social Work at the North-West Academy of Public Administration, expected to be completed in May 2026.