Fred Poor Jr

Director, Commercial Operations & Analytics at Avid Technology

Fred Poor Jr is an experienced professional in commercial operations and analytics, currently serving as Director at Avid since August 2021. Previously, Fred held the position of Head of Sales Operations at Catapult, where leadership was provided for global sales operations and strategic practices in the sports technology sector. Fred's extensive background at Dell EMC includes roles such as Senior Advisor in Sales Planning and Strategy, where financial planning activities for a $4.2 billion annual revenue were managed, as well as positions focused on business operations and channel sales. Fred's career began at Sea Star Seafood as a Sales and Marketing Representative, managing significant customer accounts and transitioning to a centralized sales campaign. Fred earned a Bachelor's Degree in Finance from Providence College in 2003.

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