Avidity
Linzi McGuire has a diverse range of work experience in the marketing and communications field. Linzi is currently the Head of Marketing and Communications at Avidity, where they manage the marketing team and supports the business across internal communications, lead generation, and conversion. Prior to this, they served as the Head of Marketing & Communications at McCurrach from 2016 to 2021. In addition, Linzi has also worked as a Freelance Marketing Consultant, where they took on short-term contracts and consultancy projects, specializing in marketing strategy audits and training. Earlier in their career, they worked at Konecranes as a Marketing Manager BENELUX and a Marketing and Communications Coordinator. Linzi's experience also includes roles at Banco Santander as a Mortgage Consultant, Strategem (Scotland) Ltd as a Marketing Assistant, and DADA as a Marketing Assistant.
Linzi McGuire attended Holy Cross High School in Hamilton from 1999 to 2005. Linzi then went on to study at the University of Strathclyde from 2005 to 2009, earning their BA (Hons) in Marketing.
Avidity
Our purpose is singular: we exist to help brands sell more. We are Avidity – the parent company for a group of sales and marketing agencies that help you sell more. Helping brands sell more requires constant evolution as consumers, customers, sectors and channels change. Our services span field marketing, data and digital products and experiential. The agencies in our family are McCurrach, Standout, Wave, and Thumbprint. Our business has changed a lot in over 120 years – but our mantra from day one has always been to help you sell more. We’ve evolved from a field sales business into a multi-agency, multi-service sales and marketing group. In recent years, we also partnered with Metric Capital Partners who provide investment and financial firepower to help us achieve our goals. We're committed to being industry-leading, challenging the norm to unlock the best ways to sell more. To view our vacancies across our group and join our team please visit https://www.weareavidity.com/careers/