Gaetan Bertin

Gaetan Bertin is an experienced professional in digital analytics and marketing, currently serving as an Expert and Manager of Digital Analytics at AVISIA since January 2019. Prior experience includes roles as Group Data Manager and Group Digital Performance Manager at Groupe PSA from August 2014 to January 2019, as well as Web Performance Expert and Consulting Manager at bright & company from January 2012 to July 2014. Gaetan's expertise spans web analytics, search engine marketing, social influence marketing, and e-CRM, with a diverse client portfolio including Allianz France, Arkema, and McDonald's. Previous positions held include Head of Search Marketing & Web Analytics at AXA Group Solutions and Digital Media Strategist at Duke, showcasing strong leadership in managing teams and driving digital strategies across various sectors. Gaetan obtained education at EFAP - École des nouveaux métiers de la communication from 1999 to 2002.