AVOW
Julie Huang is an accomplished business development professional with extensive experience in the mobile advertising and marketing sectors. Currently serving as the Director of Business Development at AVOW, an award-winning global app growth company, Julie has played a key role in establishing the company as an industry leader. Previous positions include Head of Business Development for Southeast Asia and India at Glispa, where responsibilities encompassed empowering partners with comprehensive mobile advertising solutions. Additional experience includes roles at four media network, Rocket Internet GmbH, and Bluechips Technology. Julie holds a Master's degree in Communication and Media Studies from Technische Universität Ilmenau and a degree from Universitas Padjadjaran.
AVOW
App growth marketing is becoming extremely competitive with more than 100,000 apps released to the Google Play store alone every day, which makes it difficult for brands to gain visibility and traction. It is clear that there is a strong need for alternative advertising sources and partners beyond the major app stores and advertising networks likeApple, Google and Facebook. AVOW has built strong partnerships with OEM (original equipment manufacturer) like Xiaomi Mi Ads and others, to offer alternative, brand safe advertising inventory to apps such as 99 Taxis, Joom, etermax and Olymp Trade. 1. AVOW expands the mobile marketing mix for global advertisers.2. AVOW has premium partnerships with leading OEMs worldwide.3. AVOW bridges this gap by aggregating OEM inventory to increase advertisers’ return on advertising spend.