Christian Riley

Christian Riley is a seasoned marketing executive with extensive experience in digital transformation, eCommerce, and growth marketing. Currently serving as Fractional CMO at Axiom Eco-Pest Control, Christian previously held the position of Vice President of eCommerce and Digital Marketing at HAIRUWEAR, where a digital transformation led to a remarkable 147% year-over-year growth in eCommerce. Christian founded and led HYPEothesis, a digital marketing consultancy focused on high-impact growth initiatives. Notable past roles include Global Director of Content Marketing and SEO at Nike, achieving a 25% year-over-year SEO revenue growth, and VP of Retention Marketing and CRM at Delivery Agent, generating a 162% increase in year-over-year revenue for leading brands. Christian's career is marked by a strong emphasis on data-driven strategies and cross-functional leadership, driving significant results across various organizations.