Natália Rocha

Natália Rocha has a diverse work experience in marketing, copywriting, content strategy, and journalism. Natália currently holds the position of Senior Marketing Analyst at Axur, where they are responsible for analyzing marketing data. Prior to that, they worked as a Marketing Analyst IV (Copywriter) and Marketing Analyst III (Copywriter) at the same company.

Before joining Axur, Natália worked at Agência Voz as a Copywriter and Content Strategist. Natália'sresponsibilities included creating content strategies, developing scripts for various platforms, copywriting for product launches, and leading a team of 15 people in an innovation project. Natália also worked on branding projects, including defining creative concepts, brand personas, and tone of voice.

Natália gained experience in copywriting and content creation as a Redatora at AKTIVA Publicidade and as an Analyst of Social Media at Plano A Comunicação Dirigida. In addition, they worked as a Jornalista at Pluck Comunicação, where they focused on content production, reporting, and video editing for TV, radio, magazines, and blogs.

Early in their career, Natália had an internship at Tv Uesb, where they gained practical experience in media production.

Throughout their career, Natália has demonstrated leadership skills, creativity, and a focus on generating high-value content for brands.

Natália Rocha has a strong educational background with a focus on marketing and communication. Natália completed their Bachelor's degree in Communication Social - Journalism from Universidade Estadual do Sudoeste da Bahia between 2013 and 2017. Recently, they pursued further education by enrolling in an MBA program at MBA USP/Esalq, specializing in Marketing from 2021 to 2022. In addition to their formal education, Natália Rocha obtained a certification in ECHR - Effective Communication and Human Relations - Leadership and Interpersonal Skills Training from Dale Carnegie Training. The specific date of obtaining this certification is not available from the information provided.