aytm
Lauren Mills has a diverse work experience spanning various roles and industries. Lauren began their career in 2008 as a Level III Secretary for the Adult Stem Cell Research Lab at Michigan State University. In 2011, they served as an Automotive Research Intern at J.D. Power and Associates. From 2012 to 2014, Lauren worked at Nielsen as an Analyst and then as an Associate Client Manager. Lauren then joined J.D. Power as a Global Research Operations Specialist from 2014 to 2015. Lauren's next role was as a Global Market Research Analyst at General Motors from 2015 to 2016. Lauren then moved to SpartanNash and worked as a Senior Analyst from 2016 to 2017, and later as a Marketing Analytics Supervisor from 2017 to 2018. Currently, Lauren holds various roles at aytm, starting as an Account Manager in 2018, progressing to Key Accounts Manager from 2019 to 2021, then to Senior Key Accounts Manager from 2021 to 2023, and finally as an Associate Director in Account Management from 2023 onwards.
Lauren Mills obtained their Bachelor of Arts degree from Michigan State University, where they pursued a dual major in Advertising and Psychology from 2006 to 2010. Subsequently, they furthered their education by completing a Master of Science degree in Marketing Research from Michigan State University's Eli Broad College of Business in 2011.
This person is not in any teams
This person is not in any offices
aytm
2 followers
Some see us as their go-to research connoisseur. Others see us as a self-serve insights buffet. But we like to think of ourselves as a complex, multifaceted organism that thrives on curiosity and spits out understanding. Our agile market research platform drives agile innovation for some of the largest consumer brands and agencies in the world. Researchers are empowered to conduct sophisticated research with a click of a button from a powerful but easy to use interface - cutting down the time to insights from days or weeks to hours. This researcher powered, iterative approach to actionable insights collection improves competitiveness, speed to market and revenue. Run a full range of quantitative research, collaborate on survey design in real-time and launch complex sophisticated research tests including max-diff, choice-based conjoint, automated TURF, pricing optimization and more in minutes. Gain access to over 100 million consumers via our integrated panel, which provides best-in-class levels of trust and quality, and real-time pricing with guaranteed delivery times. Tap into our flexible service options that unlock access to our team of research automation experts, when you need them (and not when you don’t).