Lisa Kauffman

Lisa Kauffman currently serves as the Chief Marketing Officer at Azamara Cruises and is the Founder of Catalyst Strategy & Marketing, providing consulting services focused on various aspects of business strategy. Previously, Kauffman held the position of Chief Marketing and Experience Officer at Starboard Group, where leadership encompassed a diverse team managing global brand strategy and demand generation for multiple cruise lines. Additional experience includes senior roles at Perry Ellis International, Celebrity Cruises, Macy's, Disney Media & Entertainment Distribution, Disney Store, and Saks Fifth Avenue, with a consistent emphasis on marketing strategy, brand development, and organizational leadership. Kauffman holds a BA in American Civilization from the University of Pennsylvania and has pursued executive education at MIT Sloan School of Management and Harvard Business School.