James Farmer

James Farmer is the Co-Founder of B2B Marketing, a company established in June 2004 that has expanded internationally with the aim of elevating the B2B marketing sector. Prior to this role, James Farmer gained significant experience at LexisNexis from February 1997 to May 2004, where responsibilities included managing subscription products worth £45 million, developing and launching new professional titles, and focusing on direct marketing strategies for business titles. James Farmer holds a Bachelor of Arts degree from the University of Nottingham.