JS

Jody Sobczak

Director, Demand Generation at B2Gnow

Jody Sobczak is the Director of Demand Generation at B2Gnow. Jody has over eight years of experience in marketing, demand generation, and lead generation. Prior to joining B2Gnow, they were the Senior Marketing Manager at LawLogix, a division of Hyland. There, they were responsible for the company's demand generation efforts. Jody also collaborated with sales, marketing, and product teams to leverage an integrated mix of digital, event, nurture, PPC/SEO, and content marketing campaigns to build pipeline and generate revenue.

Before their time at LawLogix, Jody Sobczak was the Marketing Manager at JDA Software. Jody was responsible for creating and developing lead generation marketing programs that generated pipeline for new and existing solutions and services. Jody also drove the strategy and execution for integrated campaign components, including webcasts, events, digital ads, email campaigns, content syndication, direct mail, and more.

Jody Sobczak has a bachelor's degree in marketing from the University of Arizona.

Jody Sobczak is a marketing professional who holds a Bachelor's degree from W. P. Carey School of Business at Arizona State University.

Jody Sobczak reports to Justin Talbot-Stern, CEO. Some of their coworkers include Becky Mainardi - Director, Operations, BlackCat Division, Dana Lomax - Premier Account Director, and Tracy Begalke - Director, HR.

Timeline

  • Director, Demand Generation

    Current role