Babolat
Ana Cristina Moreno is an experienced National Key Account Manager at Babolat since October 2021, focusing on the racquet sports market, where responsibilities include managing key national accounts, implementing strategic plans, and driving sales performance through data analysis and collaboration. Previously, Ana Cristina served as a Padel Promoter at Padel Market and held various roles in marketing, client support, and sales within the sports and media sectors, including significant experience at Decathlon España and Grupo Expansión. With degrees in Communication from Universidad Intercontinental and Universidad Regiomontana S.C., Ana Cristina brings a comprehensive understanding of client satisfaction and brand visibility.
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Babolat
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Babolat is a proud family-owned company whose history with racquet sports began in 1875, accompanying the birth of tennis and badminton. The Lyon-based brand built its expertise on a raw material, natural gut, from which the first racquet strings were made and proceeded to become a leading equipment supplier for racquet sports lovers. Today, tradition and innovation are combined to serve players and the game. The brand is carried to the highest level by champions in the most prestigious tennis, padel and badminton competitions. Today, the Babolat is made up of almost 450 employees around the world.