Bryan Lipiner

Bryan Lipiner serves as the Senior Manager for Social Media and Content Marketing at Babson College, a position held since April 2019, where Bryan founded a student creator program that significantly increased social media engagement, growing Instagram followers by 41% and TikTok followers to 1,582. Prior roles at Babson College included Digital Marketing Specialist, during which Bryan implemented a human-first approach to social media storytelling and led campaigns that enhanced the institution's outreach. Additionally, as Brand Marketing Journalist, Bryan co-led the editorial strategy and produced a vast amount of content while addressing crisis communications during the pandemic. Prior experience includes a tenure at Record-Journal, beginning in June 2015, where Bryan, as Breaking News/Digital Editor, achieved record readership metrics and oversaw a team while reporting on various news events. Bryan holds a Bachelor's degree in Journalism from Quinnipiac University, obtained in 2015.