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Angira Mitra

Senior Brand Lead - Patrón at Bacardi

Angira Mitra is a seasoned marketing professional with significant experience in customer marketing and brand management. Currently serving as Senior Manager Customer Marketing for Premium White Spirits and Neighbouring Countries at Bacardi since April 2020, Angira is responsible for the strategic management of brands such as Grey Goose, Patron, Bombay Sapphire, and Martini. Previously, Angira held positions at Bacardi as Customer Marketing Manager for the North Region and for Light House Accounts. Experience also includes roles at Philip Morris International as Trade Activation Manager, The Woolmark Company as Brand Manager for India, Pakistan, and the Middle East, and Raymond Limited as Assistant Brand Manager. Angira began the career with a formative role at Nestle and in media with Broadcast Worldwide Limited. Educational credentials include a PG Diploma in Marketing Management from Xavier Institute of Social Service, a PG Diploma in Mass Communication from Jadavpur University, and a Bachelor of Arts in Political Science from St. Xaviers College, Kolkata.

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