Jeff Branson

Jeff Branson is an accomplished executive in the beverage industry with extensive leadership experience. Currently serving as Senior Vice President and Managing Director of Commercial North America at Bacardi since January 2022, Jeff previously held the position of General Manager for Bacardi Canada. Prior roles include Senior Vice President of Sales for the Transatlantic Division at Southern Glazer's Wine & Spirits and Senior Vice President and Managing Director of US Sales at Bacardi. Additional experience includes a Vice President role at Stoli® Group and Regional Vice President at Anheuser-Busch InBev. Jeff's educational background features a study at Harvard Business School and a Bachelor of Science degree in Mathematics from St. Francis Xavier University.