Daniel Caponetti

Daniel Caponetti has extensive experience in data and analytics roles. Daniel is currently the Director of Data and Analytics at Backbone Media, a position they have held since February 2023. Prior to this, they were the Associate Director of Data and Analytics at the same company from February 2022 to February 2023. Before joining Backbone Media, they worked as a Senior Business Intelligence Analyst in Revenue and Monetization at Pluto TV from August 2021 to February 2022. Daniel also held positions at Hill Holliday, where they served as Associate Director of Analytics from July 2019 to August 2021, and as a Senior Data Analyst from January 2017 to July 2019. Additionally, they worked as a Business Systems Analyst at TD from July 2015 to December 2016, and as an IT Business Analyst at Arbella Insurance Group from June 2013 to May 2015.

Daniel Caponetti received a Bachelor of Science (BSc) degree in Business Administration and Management from Bentley University in 2013. Daniel also earned another Bachelor of Science (BSc) degree in Management Information Systems from Tilburg University in 2012. In addition, they obtained various certifications, including Certified Marketer Level 1 from General Assembly in 2019, Mastering DAX from SQLBI in 2018, AINS 24 in 2014, and Six Sigma Yellow Belt in 2013.