The Marketing and SEO team at Backbone Media focuses on enhancing online visibility and driving targeted traffic for their clients in the active lifestyle market. The team employs strategic search engine optimization (SEO), search engine marketing (SEM), social media management, and affiliate marketing to align with the passionate, outdoor-oriented brands they represent. Team members specialize in leveraging data analytics, optimizing retail media, and executing integrated marketing campaigns to amplify brand reach and engagement.
Chris Guarino
SEM Manager
Claire Ashworth
Senior SEM Manager
Connor Thompson
Senior SEM Manager
Dustin Fuller
Senior SEM Manager
Kearsley Robinson
Senior Marketing Manager
Kris Schineller
Senior SEM Manager
Kyle Delvecchio
Affiliate Marketing Manager
Madelynn Gearhart
Retail Media Manager
Omar Abbasi
Associate SEM Manager
Sabrina Panagos
Affiliate Manager
View all