Shanielle Howa Ware

Sr. Director Of Planning at Backcountry.com

Shanielle Howa Ware is an experienced professional in planning and merchandising, currently serving as Sr. Director of Planning at Backcountry since March 2020. Shanielle has a strong background in retail planning, previously holding the role of Director of Planning at Charming Charlie, where key achievements included developing financial strategies and leading monthly sales reviews. Additional experience includes roles at Pacific Sunwear, Metropark, Hot Topic, and an internship at Rock & Republic. Shanielle is also recognized for a proactive approach to adapting strategies and decision-making in dynamic environments. Education includes a BA in Economics from California State University, Fullerton, and an AA in Merchandise Marketing from FIDM. Shanielle has embraced outdoor living through travel, visiting 14 states and 7 National Parks while undertaking self-employment from July 2019 to March 2020.

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