Guillermo López

Guillermo López has extensive experience in sales and management, currently serving as Sales Director at Backus since December 2016. Throughout the career, Guillermo has held various positions at Backus, including Commercial Manager and Trade Planning & Business Cycle Manager. Previous experience includes roles at AB InBev, LATAM Airlines, PepsiCo, and Merck, emphasizing regional sales and account management. Guillermo holds a Master of Business Administration from PAD - Escuela de Dirección de la Universidad de Piura and has completed executive programs at the University of Virginia Darden School of Business and Universidad Adolfo Ibáñez. Academic credentials include a Bachelor of Engineering in Industrial Engineering from Universidad de Lima.