Shannon Cuff

Shannon Cuff is a seasoned professional specializing in account management and digital marketing, currently serving as a Senior Account Executive at Bader Rutter since July 2022, where responsibilities include managing various projects for Zoetis' petcare and livestock loyalty programs. Prior experience encompasses roles at MRM, where Shannon acted as a liaison for GMC website content updates, and at Siren, where effective storytelling skills were utilized to develop engaging content across multiple platforms, including the creation of a social media training program for small business and nonprofit leaders. Earlier roles include a Technology Special Projects Intern at Amrock, enhancing internal communication, and public relations internships at Central Michigan University, which included social media management and content creation. Shannon holds a Bachelor’s Degree in Public Relations, Advertising, and Applied Communication from Central Michigan University.