Kim C.

Director, Digital Content at BAI

Kim C. has a diverse range of work experience in content marketing and management. Kim is currently working as a Director of Digital Content at BAI, a position they have held since January 2023. Prior to this, they worked at Fifth Third Bank as an AVP and Content Marketing Manager from May 2019 to December 2022.

From October 2016 to May 2019, Kim held the role of AVP and Marketing Manager at MB Financial Bank. In this position, they were responsible for developing and managing content strategy, monitoring content effectiveness, and managing a budget. Kim also hired and managed freelance writers and collaborated with creative teams and agencies to develop original content.

Before that, Kim worked as a Content Marketing Manager at Sikich from October 2015 to September 2016 and at Wonderlic, Inc. from February 2014 to September 2015. At Wonderlic, they partnered with various teams to promote products and services and managed content marketing projects.

Kim's early career included roles as a Web Content Manager and Staff Writer at The Sanford Organization from February 2009 to January 2014 and a National Dairy Council Intern at Edelman from October 2007 to February 2008. Kim also worked as a Payroll Analyst at Tetra Pak from November 2006 to October 2007.

Kim C. attended Illinois State University from 2003 to 2006. Kim earned a Bachelor of Science degree in Public Relations during this time.

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Timeline

  • Director, Digital Content

    January, 2023 - present