Lauren MacPhail

Lauren MacPhail serves as the Growth Director for Digital Experience & Content at Sword Health, where responsibility includes overseeing the digital experience strategy in a regulated health-tech environment. With extensive experience in digital marketing, Lauren has also owned Roxo Digital, a consultancy providing strategic guidance to clients like Square and Universal Studios. Previous positions include Director of Content Marketing & Digital Experience for a global HR technology firm and Senior Vice President of Operations & Growth at Ayima, where significant revenue growth was achieved. Earlier roles at Macy's, Aloha Interactive Marketing, Top Floor Technologies, and JohnsonDiversey involved leadership in SEO, content strategy, and digital marketing. Lauren's educational background features a degree in Marketing Management, Advertising, Digital Media, and Public Relations from Milwaukee Area Technical College.