Kristen Haines

Kristen Haines is an accomplished marketing professional with extensive experience in strategic brand management and marketing leadership. Currently serving as the Director of Strategy at Bailey Brand Consulting since August 2022, Kristen previously held pivotal roles such as Vice President of Marketing at Burpee Gardening and Senior Director of Marketing at Basic Fun!. Kristen's career began at K'NEX L.P.G., where a progression from Assistant Brand Manager to Director of Marketing included comprehensive oversight of brand strategy and marketing for the K’NEX product portfolio. Additionally, Kristen's experience includes a role as Product Marketing Manager at Yves Rocher, where responsibility encompassed the entire makeup and fragrance portfolio. Kristen holds a Bachelor of Science degree in Foreign Service with a focus on Culture and Politics from Georgetown University.