Mercedes Abregú

Mercedes Abregú is an accomplished professional with significant experience in talent growth marketing and employer branding, currently serving as the Talent Growth Marketing Manager at BairesDev since March 2018. In this role, Mercedes leads projects focused on attracting talent through online webinars, candidate communication strategies, and social media interactions. Previous positions at BairesDev include Employer Brand Manager, Talent Brand Manager, Recruiting Manager, and Recruiting Support Lead, showcasing expertise in event development, content creation, and team management in multicultural environments. Prior experience at Atento and Movistar involved client retention, sales analysis, and team leadership, while early career roles at Procter & Gamble and Farmacity S.A. emphasized sales promotion and customer service. Mercedes holds an associate's degree in Pharmaceutical Marketing and Management from Universidad Tecnológica Nacional and a degree in Veterinary Medicine from the University of Buenos Aires.