Bajaj Allianz General Insurance
Aditi Abhay is a seasoned professional in digital marketing and brand management with extensive experience across multiple roles and organizations. Currently serving as Lead in Social Media & Content at Bajaj Allianz General Insurance since March 2021, Aditi specializes in brand and product marketing. Prior to this, Aditi operated as a self-employed consultant, offering services in digital marketing strategies and content planning. Aditi's background includes leadership positions at Xebec Communications Pvt. Ltd. and Isobar, focusing on digital strategies and end-to-end campaign execution for prominent clients. Aditi's career began in corporate relations and progressively evolved through various roles in brand creation and market communication, supported by a PGDM in Marketing from Balaji Institute Of Telecom and Management.
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Bajaj Allianz General Insurance
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Welcome to the world of Bajaj Allianz General Insurance Limited - a joint venture between Bajaj Finserv Limited and Allianz SE. Our ethos, #CaringlyYours, focuses on the aspiration to move from being functionally available to being emotionally present. We provide a wide array of services that include health, car, bike, pet, travel, home, cyber, crop insurance & many more. We are ranked amongst the top general insurance companies today. What sets us apart from the rest is our people, their passion, and their enthusiasm to make the lives of their customers worry-free. It is our mission to make your life convenient and easy, while also focusing on building a resilient society with our #ForwardKaroCare initiative. This helps us look after the community at large, while giving you the opportunity to be part of our goal i.e., to ensure everyone is looked after & nobody is left in dire circumstances. As a customer-first company, we have built a strong network of close to 10,000 employees, more than 99,000 agents, 115 bancassurance tie-ups, 28,500+ motor dealers, and all major motor manufacturer/NTU tie-ups to look after the needs of our customers. We also have tie-ups with all the major brokers, web aggregators, and e-commerce players. In about 23 years, the company has served close to 14 crore customers. Today, the organization is spread across more than 1,000 locations PAN-India. Some of the milestones secured by Bajaj Allianz General Insurance Co. are: 1. Announced as the General Insurance Company of the Year at the prestigious India 27th Asia Insurance Industry Awards 2023. 2. Leader in Customer Experience Initiative at the ELETS Insurance Innovation Awards 2023. 3. Recognized as one of the Iconic Brands of India by ET Edge. 4. Won the New Ways of Working (Gold Medal) and Operational Efficiency (Bronze Medal) at the Qorus Reinvention Awards – APAC 2023. 5. Won the Product Innovator of the Year (Health Insurance) at the 4th Annual BFSI Excellence Awards 2023.