Irina Rodionova²

Irina Rodionova² is a seasoned professional with a diverse background in design and brand management. Currently serving as the Motorcycle Design Studio Manager at Bajaj Auto Ltd since July 2023, Irina oversees the design process and coordinates between local teams and global headquarters in Pune, India. Previously, Irina worked as a Marketing Graphic Designer at APODAX, where a focus on e-commerce design was central to responsibilities. Irina's experience at Brown-Forman included roles as Senior Brand Manager and Senior Brand Executive, highlighting expertise in brand strategy, campaign management, and international promotions for the Jack Daniel's brand. Earlier positions as a Marketing Specialist at AB InBev Efes and Trade Marketing Specialist at Procter & Gamble contributed to skills in product development and marketing incentives. Educational credentials include a Master's degree in Graphic and Web Design from Aula Creactiva, an MBA from Bologna Business School, and a Bachelor's degree in World Economics from State University of Management.