Peter Vavasour is an accomplished sales professional with extensive leadership experience across various companies. Currently serving as the National Director of Sales Operations at The Baldwin Group since February 2023, Peter has previously held key positions such as Vice President of Global Sales Enablement at Citron Hygiene and Vice President of Sales at Biochem Environmental Solutions Inc. Notable achievements include driving significant revenue growth with results exceeding $10 million annually while overseeing large sales teams, enhancing sales processes, and implementing effective training programs. Peter’s strategic initiatives in sales operations, analytics, and enablement have consistently lowered customer acquisition costs and improved overall sales performance. Peter holds a Bachelor of Commerce degree from Toronto Metropolitan University and an Applied Information Technology certification from the National Institute of Information Technology.
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