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Sofia C.

Gm/vice President Of Ecommerce, Americas at Balenciaga

Sofia C. has a strong background in e-commerce and digital marketing. Starting in 2008 as a Fashion Editorial Intern at Vogue, they then moved on to work at Opening Ceremony as a Digital Content Editor & Marketing Manager, where they expanded the brand's content strategy and distribution. Sofia then joined COOLS as a Digital Content & Marketing Director, where they led content and digital marketing strategies for user acquisition and engagement. Sofia also served as the Head of E-commerce at VFILES, overseeing operations and partnering with the engineering team to optimize the website. At Celine, they held multiple roles, including GM/Digital & Ecommerce Manager, where they led the launch of the brand's US e-commerce store and established an omnichannel network. Most recently, Sofia is the GM/Vice President of Ecommerce, Americas at BALENCIAGA, overseeing their online retail operations in the Americas region.

Sofia C. holds a Bachelor of Arts (B.A.) in Humanities/Intellectual History from Yale University. Sofia also obtained a Data Analytics Certificate from Columbia Engineering in 2019. Sofia completed their high school education at Lycée Français de New York, where they earned a diploma in Economics & Social Sciences with a special mention of "Bien." Additionally, Sofia previously attended FASNY - French American School of New York, but no specific degree or field of study is mentioned.

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Timeline

  • Gm/vice President Of Ecommerce, Americas

    February, 2022 - present

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