Balenciaga
Sofia C. has a strong background in e-commerce and digital marketing. Starting in 2008 as a Fashion Editorial Intern at Vogue, they then moved on to work at Opening Ceremony as a Digital Content Editor & Marketing Manager, where they expanded the brand's content strategy and distribution. Sofia then joined COOLS as a Digital Content & Marketing Director, where they led content and digital marketing strategies for user acquisition and engagement. Sofia also served as the Head of E-commerce at VFILES, overseeing operations and partnering with the engineering team to optimize the website. At Celine, they held multiple roles, including GM/Digital & Ecommerce Manager, where they led the launch of the brand's US e-commerce store and established an omnichannel network. Most recently, Sofia is the GM/Vice President of Ecommerce, Americas at BALENCIAGA, overseeing their online retail operations in the Americas region.
Sofia C. holds a Bachelor of Arts (B.A.) in Humanities/Intellectual History from Yale University. Sofia also obtained a Data Analytics Certificate from Columbia Engineering in 2019. Sofia completed their high school education at Lycée Français de New York, where they earned a diploma in Economics & Social Sciences with a special mention of "Bien." Additionally, Sofia previously attended FASNY - French American School of New York, but no specific degree or field of study is mentioned.
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Balenciaga
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Founded by Spanish-born Cristóbal Balenciaga in 1917 and established in Paris in 1937, the iconic French fashion house defined the concept of modernity and elegance through the mastery of techniques and the use of innovative fabrics.